Dawn McGuigan

Copywriter and communications specialist

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How to write award entries that get shortlisted

How to write an award entry that gets shortlisted

1 Comment April 29, 2021 Dawn McGuigan

Industry awards are a key tactic for organisations that want to build a reputation as leaders in their sector. But, the trick to taking home a trophy isn’t having fancy campaigns or projects to boast about – it’s writing an entry that impresses the judges enough to get you on the shortlist. Read More


Larry's Party

Reading Women: Larry’s Party by Carol Shields

Leave a comment September 29, 2020 Dawn McGuigan

Larry’s Party is the story of an ordinary guy told in an extraordinary novel.

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The Readers' Room

Review: The Readers’ Room by Antoine Laurain

Leave a comment September 15, 2020 Dawn McGuigan

Antoine Laurain’s sixth novel is a gloriously French thriller that you’ll devour in one sitting. 

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Dawn McGuigan book reviews

Reading Women: How To Be Both by Ali Smith

Leave a comment July 28, 2020 Dawn McGuigan

Ali Smith’s How To Be Both is a playful, two-part novel that reconstructs our understanding of fiction and identity.

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Book reviews by Dawn McGuigan

Reading Women: Property by Valerie Martin

Leave a comment July 18, 2020 Dawn McGuigan

The 2003 Women’s Prize for Fiction winner explores a white woman’s role in the slave trade and is a powerful read.

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Reading Women

Reading Women: 25 years of the Women’s Prize for Fiction

3 Comments June 27, 2020 Dawn McGuigan

2020 marks the 25th anniversary of the Women’s Prize for Fiction. Let’s take a look at the amazing past winners and why the prize is needed more than ever.

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Dawn McGuigan book review

Review: The Yellow Bird Sings by Jennifer Rosner

Leave a comment April 2, 2020 Dawn McGuigan

Jennifer Rosner’s debut novel is a heartbreaking story about the lengths a mother will go to to keep her daughter safe in World War Two. It’s beautiful. 

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5 homeworking tips from a freelancer

5 tips to protect your health and wellbeing when homeworking

Leave a comment March 14, 2020 Dawn McGuigan

If you’re about to embark on homeworking for the first time, it can be a daunting prospect.

You’ll be pondering the logistics of keeping in touch with your team and accessing your operating systems but it’s just as important to prioritise your own health and wellbeing. Here are my five tips for surviving.

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How to connect social media strategy with brand objectives

How to connect social media strategy with brand objectives

Leave a comment February 18, 2020 Dawn McGuigan

Social media content can have a direct impact on the delivery of your brand objectives and the achievement of your business goals. Here’s how.

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30 North East business awards for 2020

32 North East business awards for 2020

2 Comments February 3, 2020 Dawn McGuigan

Business awards are a great way to raise the profile of your business, projects and people.

But there are so many. Here’s my handy guide to 32 North East business awards that you could enter in 2020.

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0777 155 7962
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The pics on my website were taken by RJM Photography at The Green in Washington Village.

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